Founders

Idea of the Day: The Key is to Choose the Right Market! The Idea Will Follow.

	1.	The most crucial thing for a startup is choosing the right market, then testing different product ideas within it. This is a faster path to success than jumping between various markets and ideas. One approach is to select a market that already has a large number of people yet still feels underserved. This implies a significant problem for which people will pay to have solved.
	2.	Programmers immediately come to mind, but why focus on the obvious? The more obvious it is, the more competitors there are. Plus, there’s another market of the same size as the programmer market, currently facing a massive workforce shortage.
	3.	That market is nurses! Startups in this space are already attracting hundreds of millions of dollars each. And now, it has even led to projects as unexpected as this one: link to project in Russian: https://fastfounder.ru/glavnoe-vybrat-pravilnyj-rynok-a-ideju-mozhno-najti/.