teddit

crypto underestimates the cognitive overload and monetization fatigue that comes with turning everything into a coin or a market

the more financial decisions a user must actively make -> the higher the cognitive burden -> the lower the engagement, satisfaction, and trust

this is well researched across digital apps

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At this point in time, I agree. However, I also think that people overlook markets once they get used to it. E.g. if you are ordering something on Amazon, you don't think about how the added GMV might impact their stock price. When you sign up for Netflix, you don't think about added subscription revenue the company is making, etc. Those markets exist and have been abstracted away. 

There's a new thing in crypto where the markets are 24/7 and revenues are onchain instead of a quarterly earnings report so this will take more time to abstract away but I think over time, people will similarly forget that a market exists and do what they have always done. 

This is not to say that a specific experiment like coining things will play out, very well might not, but just the fact that markets exist doesn't always mean that there is continuous cognitive overhead. A lot of that is novelty effect.

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