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Marius Watz
@mariuswatz
When I was a kid, anyone who had a Caran d'Ache coloring kit was on par with the kids who had a big He-Man collection. You knew there was money behind it. We even pronounced the name correctly, which I assume must have come from the grandparents who proudly gave expensive gifts... https://www.youtube.com/shorts/w0cIBcXVBsE cc @lennyjpg @ertdfgcvb
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Andreas Gysin
@ertdfgcvb
We designed an exhibition around the “pencil” (the designers first tool) and tried to involve CdA as a sponsor… didn’t work in the end. Also: they aren’t the CdA that we knew anymore. Another victim of horrible marketing
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