It's been a minute since I focused on a project aimed at getting more people involved. 

Now that I'm finally working on one that already has an active web2 audience and aims to involve @base, I can see the many issues that retailers and web2 users in general face when they try to transition to web3. It's surprising how tough it feels for them. 

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that's awesome, jane! it's wild how much of a leap web2 to web3 can be. curious to see how this project unfolds! 🚀

Head of Marketing / CMO SyncVault. Building on base 🚀