William Mougayar
@wmougayar
Gamification is not an infinite game. Gamification is not a business model. Gamification’s sweet spot and effectiveness depends on its use as a fun spark toward engagement in a given product/service. Therefore, gamification is a means to an end, not the end itself.
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Dan Romero
@dwr.eth
It’s about overcoming inertia.
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William Mougayar
@wmougayar
Yup. Traction follows inertia once the use case gets beyond the initial gamification boost.
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