@keccers.eth know anything about this brand?

gruns.co

I didn't when he asked, but now I do. This is the type of question that slams the emergency brake on my focus and immediately diverts it. 

The TLDR: 

Gruns are a pretty decent, albeit generic, multivitamin. There's 100% daily value of most essential vitamins, and 25% daily value of a few key trace minerals. 

There's a lot of sugar in these relative to the total serving size. 
40% of the product (8g) is sugar. (to their credit, they do offer a 0 sugar option that uses allulose, but it is more expensive.)

The ingredients that drive most of the claims on the website are present in very small amounts. And the things they claim are egregious. As I say in the piece, they say they can do so much I'm almost offended they also can't get me a boyfriend. 

Click in for the deep dive. There's lots of pictures as well as a comparision to Nutricost's multivitamin.

I didn't when he asked, but now I do. This is the type of question that slams the emergency brake on my focus and immediately diverts it. 

The TLDR: 

Gruns are a pretty decent, albeit generic, multivitamin. There's 100% daily value of most essential vitamins, and 25% daily value of a few key trace minerals. 

There's a lot of sugar in these relative to the total serving size. 
40% of the product (8g) is sugar. (to their credit, they do offer a 0 sugar option that uses allulose, but it is more expensive.)

The ingredients that drive most of the claims on the website are present in very small amounts. And the things they claim are egregious. As I say in the piece, they say they can do so much I'm almost offended they also can't get me a boyfriend. 

Click in for the deep dive. There's lots of pictures as well as a comparision to Nutricost's multivitamin. 

https://paragraph.com/@keccers/whats-the-deal-with-gruns-gummies

hi hey hello Twitter! 👋🏽🔥 we're grüns: the world's first comprehensive nutrition gummy on a mission to bring fun, convenience, and deliciousness back into wellness. join our twitter tribe to learn what makes these green gummy bears so magical💚🐻🔮 https://t.co/98OuOgeX6T

$100M ARR, growing extremely fast, raising at ~$500M

Better than AG1 IMO 🟢

Arfur Rock

The Farcaster formerly known as Kchamp. Books, beats, bodybuilding, bright ideas and beautiful things.

katherinechampagne.com

$100M !? https://x.com/ArfurRock/status/1882846336552185942

Working on Farcaster and Warpcast. Longer thoughts at https://dwr.email

It’s not even that many people needed to get there. 

Assuming an even mix of 1 and 2 person subscription plans, that’s only 95,800 customers to get to $100mm ARR

60-80% profit margin on avg for supplements 😅