Founders

If you don't know it, the jobs-to-be-done framework is a useful one to think about your early stage startup

If you don't know it, the jobs-to-be-done framework is a useful one to think about your early stage startup

https://jobs-to-be-done.com/jobs-to-be-done-a-framework-for-customer-needs-c883cbf61c90

Building https://getmocha.com // creator of the https://blockchainsmokers.xyz

I’m using this framework in a more simplified manner as a junior marketer!

it looks somewhat like this:
When (a specific problem, moment, or context), I want to (a certain action), so that I (desired outcome)

really helps you to explore different perspectives of the potential customers