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craabit
@craabit
A business is the amalgamation of idea & brand/identity & execution. Investors usually invest in this conglomerate. Then they own a piece of the business. What if you could buy a piece of the idea? Or a piece of the brand? Maybe even with utility. 🤔 Would love to explore this. Maybe with Higher X Otherstate.
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craabit
@craabit
Selling shares of the idea and/or brand as you're building (ie. via NFTs) does two things: 1. Provide a form of validation 2. Build a community Owning a piece of the idea or brand doesn't mean you legally own a share of the business...
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craabit
@craabit
But "idea & brand holders" could be allowed to have a say in certain (brand-)strategic, messaging, visual, etc. decisions. You can still raise, or sell shares in the business. But you're also building a community by letting people have "ownership" of the intangible assets...
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craabit
@craabit
If the business increases in value so, too, would non-fungible fragments of the company that represent a part of the origin story. Thoughts? 🤔
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