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@aaronrferguson
Just finished. Strongly reinforces that deleting my Spotify account recently was the correct decision. Great read if you love music and are concerned about platforms and their impact on artist’s ability to earn a living wage.
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@christopher
What’s your opinion?
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@aaronrferguson
Well the book makes a very compelling case that a one-size-fits-all platform like Spotify creates an environment that is near impossible for newcomers/indies to break into, made even worse by the algorithm prioritizing PFC (perfect fit content) that is created expressly to reduce the amount of royalties paid out to said artists. It’s a real mess. We need platforms where subscribers end up directly supporting artists instead.
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@christopher
Hmmm not sure about the first part. Merlin is the fourth largest label on the platform and anyone can join via platforms like DistroKid/CD Baby, etc. and grew v fast. PFC was meant for background music and high volume/low margin playback that took away revenue share from labeled artists. Did the book address both?
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christopher
@christopher
Historically PFC was “white noise” or “sounds of rain”
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@aaronrferguson
That’s not what PFC is any more according to this - it’s muzak that has been dubiously created and released under pseudoartist profiles that no artist is earning a royalty via. Artists on-boarded via Merlin, etc aren’t making a living. The platform and labels are making an absolute killing though.
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