Zora

In celebration of the one-year anniversary of the Zora protocol and the initial release of zorb, we invite you to mint a commemorative NFT for your collection. Minting is open for 20+22 hours on New Years Day and cements your status as an early supporter of Zora.


[zorb.dev](https://zorb.dev/) by [zora.co](https://zora.co).

ZORBS by ZORA

I’m running an experiment on @zora to see if it’d actually an effective way to value viral content or not

Current stats at time of posting on Zora:
1.1M views
161K likes
561 comments 
3.9K saves

Zora post: 0xc0c326098cb7e5d4ddb6ed66709abe8477ef5578

Original post on TikTok:
https://www.tiktok.com/t/ZT2PrX97D/

Onchain is the new online - FID 206 -  cooprecords.xyz

bradorbradley.eth

Onchain creator, animator, and builder. I love loyalty programs. 

NYC

this is interesting, keen to pay attention but wonder if it is an audience issue vs. a content issue.

@coopahtroopa.eth has written a lot about supply / demand issue onchain: he has onchain songs that have gone viral offchain, but there's not a large enough onchain audience for it to translate... yet.

I’ve thought about this a lot re: NFTs/tokens. Maybe your experiment will prove me wrong, but I don’t think you can capture the value of a viral moment post-virality. The energy, momentum, hype of something going viral is by definition fleeting, and once it’s over, it’s over. To capture the value in that, the thing would have to go viral *on* Zora, I think.

It'll be interesting to see how this performance compares to the NFT model for music.