Founders

"Is that the best you can do?"

In the last 10 years I've moved 12 times, had a number of different jobs, crashed and burned two startups and I am now scaling a service-based business. There was not a single day when I have not asked myself that question (which I must also now answer as husband and father)

The answer is always no

But the only way to know what that means (and raising the bar) is doing hard things. If you ever hear someone say "I've done my best", I promise you they don't even know what those words mean

You cannot succeed if you improve, because the bar will always be higher

The goal is to fail

"I promise you they don't even know what those words mean"

unfortunately those kind of things happen too often nowadays

during my time at the agency we've developed this way of thinking as well, even when we settled on the design, we were still asking ourselves and discussing if it's the best solution we can do here

product design at /basedstudio • exploring better ways to live: health, wealth, identity, states and more • bento.me/mxd

the downside of that is perfectionism I guess?

I guess so, clients ofc didn't care about one vs another lol

don't think I've done a single design system last year lol, didn't have a long term client too though

and if our figma file was super clean, however it can speed things up, but only when your system built out to last