Airdrop.

Mostly, once an airdrop and eligibility checker is announced, liquidity and farmers choose to move to the next tokenless project.
One hypothesis I would like to test, after announcement, is to give at least a 15 day buffer before enabling the claim.

On day of claim, penalise those leaving the ecosystem and  positive multiplier to those staying / doubling down on activity.

Learning and contributing. Optimist  ✨🔴_🔴✨


Delegate and Citizen @Optimism Collective

Swell is doing that with a TGE in June (presumably) and a bonus multiplier for those who stay restaked until their L2 launch later this year.

But to time this is still variations on the same theme — i.e., a monetary incentive to stay on board until some future milestone (TGE, bonus unlock, etc). Eventually, this design runs out of incentives (marketing money), and people leave.

In which case the trick is to find permanent incentives, such as staking/restaking yields, rewarding people for ongoing governance participation, active trading/transacting with cumulative loyalty points/discounts, etc.

Study loyalty programs at airlines and hotels

PhD in aviation ∩ climate science | Aviator, diver, Etherean, nexialist | Host of /diving /ethfinance /eth-staker /geopolitics /science /singapore /thomas

Marketing incentives trumps utility, because most people are in it for the money.

My point was that the suggestion of a locked vesting period before claim, or extending incentives further into the future with some multiplier, is of the same nature (marketing incentives) and just kicks the can further down the road.

Eventually sustainable projects must reward their users through other means (including monetary) that don’t consume a fixed marketing budget (such as sound tokenomics with yield in return for securing this and other chains)

Yes, it's not a long term solution, might be just a way to filter Sybil

one this 
>Reward for gov participation and activities 
Why do you think Optimism is behind other chains although they are doing specifically that