Measuring things at @spindl.

My FID is lower than all but 52 of you.

Great episode. @dwr.eth @antonio curious how you think about attribution across different Farcaster clients. Assuming the majority of casts are done through Warpcast today, if tomorrow Supercast decided they wanted to sell ads, would they essentially just get to leverage Warpcast’s DAU as eyeballs in their own feed?

No plans for ads on Warpcast, but you only get paid for the users who see the ad in your app.

FC's users will get leveraged not via direct ads inventory but by reusing the social context for both ad creative and ads targeting. 

Much like how it happens on FB (where your user data doesn't actually guide ads delivery much, but the user graph does via lookalikes).