I personally think "own/control your own data" being the punchline for most web3 products is at best extremely weak esp. when facing consumers. 

Consumers don't tend to optimize for "safety" when they are looking for fun. It's rarely ever the primary hook.

🦙 @alfaca | building fun consumer crypto apps: @offmarket @perl | vc warm intros | fid #539 | resuming /cheesecoin once we hit pmf 🎯

agreed, most consumers only change habits after something actually goes wrong for them or someone they relate to. not to preemptively to reduce risk

have you seen good hooks for web3? government imposed capital controls on collapsing currencies seems to do it

building /royalpatron, data lover, jpeg collector. ex-data science at warby parker 