Founders

Founders who only rely on metrics to gage progress are… NGMI

There are many intangible and intuition based ways to gage progress and to make decisions on what to act and not act on 

There are things you know you must do even if it doesn’t directly impact short metrics and bottom line 

Obviously you also can’t build your whole project around these, but focusing only on quantifiable metrics (especially vanity metrics) is the result of little self confidence and needing to be reassured by objective data