luxury gym equinox’s valentine’s day marketing campaign. thoughts?

/ted | exploring the onchain frontier | surfing @ venice, ca | eating @ gjusta / gjelina

I've gone to Equinox for years and rarely see new people talk to one another

When I joined, not only did they enforce a no phones rule in the club, but they also subtly pushed the idea that you shouldn't talk to people you don't know

So from my perspective, this seems a bit off from the aura they've tried to create

it’s an ad specifically from the Marina Del Rey Equinox 😆