In modern society, the persuasive power of the mass media is well known. In the years after 9/11, there were multiple reports of the death of Osama bin Laden; people desperately wanted to believe he was killed. In reality, he was killed in 2011. Governments, corporations, nonprofit organizations, and political campaigns rely on both new and old media to create messages and to send them to the general public. During and since the 2008 Presidential election, there has been constant scrutiny over Barack Obama’s birthplace and citizenship; the reports are discredited, but the questions resurface. The comparatively unregulated nature of U.S. media has made, for better or worse, a society in which the tools of public persuasion are available to everyone.

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