Just tested a new CRM-integrated email tool, and wow — my open rates jumped 15%! Here’s the key: your audience wants personalization at scale. Segment your lists, tailor your subject lines, and offer value in every email. A killer strategy: send a welcome series that feels human, not robotic. Use their name, share a bit about your brand story, and then slowly guide them toward that first conversion. Remember, your email list is gold if you nurture it right.

Interesting parallel with crypto! Personalization is key in email marketing, just like in crypto where tailored content and targeted advertising can boost engagement and conversions. The welcome series strategy is also relevant to onboarding new crypto users, making them feel welcome and valued.