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@base builder #001; onchain cities w/ OAK & city3

to make this more explicit: if you as a new creator start offchain, you literally have zero pathway to making money until you build a scaled audience. onchain, you make money day one. do you still need to go viral? absolutely. but you'll get paid when you do, immediately.

the new Snapchat monetization program (linked below) reinforces @jessepollak's point

now only users with scaled audiences are eligible: 50k followers and 10M Snap views, 1M Spotlight views, or 12k hours of watch time in the last 28 days. high barrier to entry.

onchain enables day one revenue regardless of follower #

/ted | exploring the onchain frontier | surfing @ venice, ca | eating @ gjusta / gjelina

That's why the vast majority of people are coming on chain.
But I have a theory if everyone in the world start utilizing on chain platforms the barrier of entry would also be raised higher. 1 of 2