NBA ratings are down 48% since 2012. Down 28% this year alone on ESPN. Every other sports league is setting ratings records.

NBA ratings are down 48% since 2012. Down 28% this year alone on ESPN. Every other sports league is setting ratings records. https://t.co/5jnWVafcFB

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NBA may be on its way to becoming irrelevant.

I went from watching most season games, to watching all playoff games to my current state of watching some playoff games

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Do you still follow it in other ways? E.g. tracking results, watching bb YouTubers etc.?

Personally I do that, so there's still content to follow, they just need to learn how to monetize it apart from TV rights...

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Same here. We're becoming a TLDR society 😅

Ya I’d say I keep up with highlights and boxscores but I don’t know if I could sit through a full 48 min reg season game.

yeah but only really by listening to podcasts that talk about the NBA. Sad to say i don't even check the scores anymore for regular season or NBA Cup