hot* take: not everything needs to be inclusive and not every product/brand/platform needs to make everyone happy



*reasonable, common take that most people won’t say out loud these days

helping build farcaster | surfing @ venice, ca | eating @ gjusta / gjelina | “lucky me, lucky mud”

What's one you think is trying to make everyone happy but probably shouldn't?

founder @ paperchain.com. smoker's club. always was, always will be aboriginal land.

real world: MLB changing (and marketing) its new rules to make baseball appeal to a wider audience -> frustrates loyal baseball fans

crypto world: most NFT projects market to everyone without a target audience in mind

MLB opening day was 2wks ago so i'm not sure we can claim anything about attendance and viewership YoY yet (unless you're citing the World Baseball Classic, which isn't the MLB).

¯\_(ツ)_/¯

shorter format cricket sounds like it drove the sport to thrive and also revolutionized the sport globally. cool case study.

¯\_(ツ)_/¯
They're competing in the marketplace and attendance and viewership is up from previous year.

We had similar things with cricket. I like the attrition of the 5 day test match. 
But then one day games in the 80s, now T20... Attendance is up, viewership up and importantly junior cricket participation is up

Know your audience being pretty much Marketing 101, but (a lot of) web3 being so anti traditional biz etc it's not onboarding classical marketing expertise to fix that, thus the NFT 'target everyone, it's a numbers game' model you mention above.