Cool. @wuestenigel set his farcaster custody address as a subdomain on his ens (farcaster.wuestenigel.eth).

Could aggregate a lot of embedded wallets that way.

What are cool things you've seen ens subdomains used for?

build, lift, & coffee | ENS Steward | namestone.xyz

building /automod (channel bots), /glass (no code frames) • uncurated.xyz
• prev @manifoldxyz, twilio

@slobo.eth any examples you’d highlight?

1. @converseapp using them for free usernames
2. obv.id using them for free usernames
3. poap.xyz using them for free usernames
4. @operator using them to label ai agents
5. cb.id -- free usernames (coinbase)
6. uni.eth -- free usernames (uniswap)

ens is awesome but it will be so common that is boring, like oxygen

Messaging for web3 people. Built with @xmtp https://converse.xyz/ /converse

Decentralized AI agent infrastructure. Follow our channel for updates /operator

bringing onchain communities together • events.xyz (@event) 🍊

Fluidkey protects your privacy. Receive and manage funds onchain without publicly linking them to you.

No Loss Prize Savings Protocol.
Dive in: pooltogether.com/interfaces  🏆  /pool-together

7. @fluidkey for stealth addresses
8. @pooltogether for community identity
9. wassies for community identity 
10. website builders

No-code tools for building onchain.

onthis.xyz

also @onthis for shortcuts -- 

broadly ens is more than a domain it is an arbitrary data store tied to an address -- i know that this year i will be surprised by something new, but the vast majority of use cases will be turning 0x into something i can remember