Reid nails it on the head about Sora. For media professionals AI's changing the game, not ending it. Moving from technical work to creative direction, where imagination's the new currency. Not about the demise of an art form but its evolution.

Reid nails it on the head about Sora. For media professionals AI's changing the game, not ending it. Moving from technical work to creative direction, where imagination's the new currency. Not about the demise of an art form but its evolution. https://www.linkedin.com/pulse/what-sora-means-creativity-reid-hoffman-okbfc