Base

every @base brand and company should coin their content (ads, posters, videos).

+ more virality and eyeballs for your content
+ more engagement from your community
+ a new source of revenue

its a new form of marketing — and the @base core team isn't afraid to pioneer it.

@base builder #001; onchain cities w/ OAK & city3

Coin? Maybe
Publish onchain? Definitely

The source of this space's confusion clearly stems from the fact that most are creating the data first, including @base 

Maybe create the app first.
Put the data it creates onchain. 
Less confusion all around with clear reasons to collect/use data.