"Free" Airdrops are bad. The usual strategy is to bring attention, get influencers, make "higher" drops to insider and let them shill the projects. Speaking facts, most of the projects with huge airdrops have their momentum, and then sell off.

@bitcosm founder • R&D • FinTech, Blockchain, ESG (Environment, Social, Governance) • https://zaremba.ch

Ultimately, many degens, and high drop receivers will quickly sell the tokens, while the project is hot. One can say that the goal is achieved: building the momentum... using one clear market group: degens and speculators. Is this the user group that will really use the project?

Programmable native bitcoin on Cosmos.

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Airdrops don't build the sticky community.
Healthy ecosystem is build by leaders with vision and sticky projects that can attract significant amount of users.
For our upcoming @bitcosm launch, we are researching healthy strategies how to empower leaders and communities.

Our vision, for the @bitcosm launch, is to create prospering community fund and tribes that will build the ecosystem and enable leaders. 
Reach out to engage with us to research healthy ecosystem building. In July we will start community sessions to open collaboration opportunities.