HIGHER

what is higher's value prop. 
if i'm actively working on something why should i align myself with the brand vs just doing my own brand.
like what do i gain tangibly?

Who has the best answer to this question?

Why should a cracked developer or designer who could theoretically create their own successful brand plug into Higher?

higher solves the cold start problem

if you already have an established audience, aligning with higher might not add much direct value to you (though it can still be fun)

but for folks without a large following, creating within the higher ecosystem plugs you into a network of people who will jump at the chance to support you and your higher-aligned projects