Rachel Wilkins

@rachelw

703 Following

2389 Followers

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Some thoughts on @zora turning posts into coins: The digital art market has had big wins, but let’s be real, only a small group is benefiting while most creators fight for scraps. We won’t onboard more artists without attracting more collectors, and right now, there’s little incentive for traditional buyers to join. Three major art marketplaces have shut down in six months. Those still standing must rethink product-market fit—not just for now, but for the next cycle. Zora’s latest update turns posts into tradable coins. Instead of editions, you’re buying into a piece and receiving tokens. Maybe they’ll have value, maybe not—but for once, virality could actually reward creators. Believe in an artist? Grab more tokens. Think they’ll blow up? Speculate and earn. Continued...

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Break takers make it!

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Brock is one of those people, a humble breadcat with a big heart and an even bigger vision for what’s possible onchain. If you want to support a true builder who’s pushing the space forward, the best way is simple, go mint his latest collection and be part of something fun, weird, and forward-thinking. https://feeshes.com/store/collections/1/feeshissippi-double-drop Here’s to the ones who build. Here’s to Brock.

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⚡ Onchain Gamification – A system designed to foster deeper engagement through interactive rewards, collectibles, and creative experimentation. 🚀 Scaling on Base – Feesh NFTs are migrating to Base, making these experiences more accessible, scalable, and cost-efficient for collectors. At its core, Brock’s work is about empowering users, making onchain participation fun, and creating sustainable engagement models that reward creativity and community. The goal? Maximum fun, wild creativity, and constant value for participants. Four years in, and Feeshes is still just getting started. Supporting Those Who Build With Heart We often celebrate the loudest voices, but the most impactful builders are often the ones who just do the work. No hype. No ego. Just pure innovation.

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Yes, I’m biased, I’ve co-collaborated with Brock on @sendhalpxyz, the decentralized crowdfunding platform that won in the Onchain Summer Buildathon (Payments Track), and we have a second secret Base build launching soon. But bias aside, his contributions to onchain engagement and community-driven innovation make him one of the most creative, thoughtful builders in the space. Right now, he’s working on some seriously cool things, all on @Base including: Building Interactive, Onchain Experiences 🔥 Customizable Digital Collectibles – Upgraded Feesh tanks are launching soon, letting collectors personalize their digital aquariums. 🌐 Immersive 3D AR Drops – A $5 mint gets you a unique, animated 3D collectible, with special perks for engaged collectors. 🎁 Rewarding Engagement – Perk-based airdrops and events like Feeshmas, where 2,000+ users completed 10M+ actions to earn digital rewards.

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🧵A Builder’s Builder Brock has been quietly creating, experimenting, and pushing boundaries for years. He’s the mind behind @TheFeeshes, a Mainnet collection originally launched to prove that people could form meaningful connections with digital assets. But this isn’t just about Feeshes, it’s about what Brock represents: the kind of builder who keeps innovating, keeps iterating, and keeps showing up.

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🧵A Builder’s Builder Brock has been quietly creating, experimenting, and pushing boundaries for years. He’s the mind behind @TheFeeshes, a Mainnet collection originally launched to prove that people could form meaningful connections with digital assets. But this isn’t just about Feeshes, it’s about what Brock represents: the kind of builder who keeps innovating, keeps iterating, and keeps showing up.

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🧵Builder Spotlight: Brock – Innovating Onchain with Purpose This space gets a lot of FUD, a handful of bad actors, a few headline-grabbing scandals, and suddenly, the entire industry gets painted with the same brush. But the reality? The vast majority of builders here are relentlessly pushing forward, experimenting, and using this technology to build something better. That’s why Good News exists, to amplify those doing meaningful, ethical, and innovative work while drowning out the noise. Today, I want to spotlight someone who embodies what it means to build with intention, creativity, and heart. Someone who doesn’t just innovate onchain but actively supports others, whether it’s troubleshooting technical challenges, uplifting fellow creators, or—without asking for recognition—paying off someone’s student loans just because he could. If you’ve spent time in this ecosystem, you may already know him. If not, let me introduce you to @breadcat

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Thanks love, I've RSVP’d for @gmfarcaster and Base events. Didn't see anything for @boysclub but would love to check it out. Will you be in town @jacy? Would love to connect.

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Sweet! We have an event with Nolcha that night but will try to swing by.

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Awesome! Totally in for the Farcaster meetup! When is PizzaDAO?

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Flights booked. I'll be in Denver from Tuesday - Monday. Who am I seeing? Must attend events?

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Brock The Breadcat

It feels good to do good for the sake of doing good.

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Not going to directly talk about it. Didn’t watch, but I saw a screenshot, and it made me sick to my stomach. I won’t give it more attention because, let’s be real, attention fuels engagement, and engagement fuels profit. The last thing I want is to drive more funds toward something so disturbing. If you’re struggling with your mental health, please, please reach out for help. You are not alone. 💙

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https://zora.co/coin/base:0x199225174ee682d31040f8a5ee594ea63530f085?referrer=0x4723df08621f00d56c3fe77af6618b63141a3327

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@base @jessepollak

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We haven’t cracked the code for bringing traditional collectors onchain, but this could be a step toward a model that actually benefits artists. More revenue streams, more memecoin energy directed toward creators. With art losing visibility at conferences, replaced by gaming, DeFi, and RWAs, I’m backing any project that keeps artists in the onchain conversation. I’m experimenting and learning out loud with Croissants or Crypto. Buy it, or don’t 😉 https://zora.co/coin/base:0x199225174ee682d31040f8a5ee594ea63530f085?referrer=0x4723df08621f00d56c3fe77af6618b63141a3327

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ETH sitting idle? It could be working for you. Volt lets you lend with zero liquidations and market-driven APYs—all on @base.

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Flaky pastries or financial freedom? We hit the streets of Paris with @useburner to see if we could tempt people onchain.

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