Herman Narula’s book on the metaverse is out today — wrote below on why crypto is a proto-metaverse 
https://a16zcrypto.com/virtual-society-the-metaverse-blockchains/

Thx just ordered a copy and bookmarked your post for this afternoon 👍🏼

Ok...more like this PM. Nice article tho! Enjoyed re: big corporates trying to foist themselves on the metaverse, "It feels like an effort to rebuild digital society as if the social ruptures and micro-cultures manifested by the internet never happened". yep!