Kahneman and Tversky came up with the term “representative heuristic” to describe this finding. Its application leads to a number of other biases in judgment—for example, the underuse of base-rate probabilities. One cardinal rule of probability (Bayes’ law) tells us that our assessment of the likeli

Понимание эвристики представительности важно для оценки вероятностей. Не забывайте использовать базовые вероятности при принятии решений.