Hermès has perfected the psychology of scarcity and demand. 

The CEO of the ~$250B French luxury giant says Hermès “creates desire” by selling “time”. This concept of “time” means heritage, craftsmanship and making customers wait.

I wrote more here:https://t.co/0Z4KCKjADg

Bluey and Cocomelon are 2 of the 5 most streamed shows in the world.

The creative processes for these kid shows are so different: Bluey is written by a single person for kids AND parents. Cocomelon is engagement hacking “data-driven” slop.

I explain here:https://t.co/FqhGFL21lR

TrungTPhan

@ncoy153032