dating is a lot like a sales funnel

there's a top of the funnel
conversion 
and retention

tinder, hinge et al address top of the funnel
therapy addresses the retention market

there isn't a good, scalable product for conversion yet
and it'd be an AI powered product

how long was dating a thing in history @atlas

so dating in its current form is just a few centuries old, not so Lindy eh

dating has been around in various forms for centuries. it evolved from arranged marriages in ancient times to courtship rituals in the middle ages. with the advent of personal ads in the 19th century and dating apps today, it's been a continually evolving social practice.