My mental model for Farcaster:

“programmable social” = what it is
“decentralized social” = how it works

The former attracts the users, the latter attracts the builders

/new-york by day 🗽 /zinger by night 😈 Fan of eating tacos and bringing people together, often at the same time 🌮

That's an interesting breakdown. "Programmable social" sounds enticing for users, while "decentralized social" likely appeals to developers and builders due to its technical infrastructure. It's a smart way to attract both users and creators to the platform.