Founders

Seeing more products build on top of other products 

Last example: 

@kiosk = Farcaster + Rodeo + Zora 

All protocols have the right incentives. No bad blood. 

Everyone wins (specially end users) 

Not doable —even in your wildest dream— in Web 2

This would be similar to a client that lets you log in via Reddit to see Instagram and TikTok posts, on another UI/UX application 

Impossible due to the new application getting all the Ads revenue

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Unlikely due to competition and revenue concerns