Public ledger in which all transactions can be seen is data. Public data that you and everyone have access to. But it does you little good if you don’t know how to read or understand it. This use to involve understanding code and learning to decipher the context of a transaction. Most savvy developers have use this aspect to their advantage.

It is because of this that analytics and dashboard applications that pull and dissect txs into manageable data are highly valued. 

The visual data subsequently now becomes actionable information for the everyday person that can help determine what you should do next. This is even more important with the growth of social dapps. 

If you are not using social and analytics tools and dashboards yet, I urge you start today.