These are modular plugins allowing developers to customize pool behavior, swaps, fees, and liquidity positions. Over 150 hooks have been developed, enabling innovations like dynamic fees, on-chain limit orders, and time-weighted average market makers (TWAMM). Market feedback highlights this as a game-changer, transforming Uniswap into a developer platform rather than just a protocol. Developers appreciate the flexibility, with sentiment on platforms like X suggesting it could attract more DeFi projects to build on Uniswap, potentially deepening liquidity.