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Sami
@kassab
/depin 5. What were your favorite parts about working at Messari? What was the most important thing you learned? Favorite parts: - the people there - having the ability to focus on whatever I found interesting - every project wants to talk to you (because they all want you to write about them lol) cont.
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@kassab
The most important thing I learned was how to build a brand and use social media to do so. In this day and age, there is so much written content out there that you need something unique about yourself to stand out from the crowd. I slowly learned this at Messari, and started leaning into becoming 'the depin guy'
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@kassab
I studied twitter accounts and personalities that I respected and transferred some of those learnings into my own brand. Overtime, I identified my unique traits and leaned into them. I learned that ppl really value authenticity and just want someone to explain things in simple terms.
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