TikTok may be great to kickstart a creator career due to its algo / distribution, but i would encourage everyone to diversify to other platforms as soon as you start building a following if you want a sustainable business.

for TikTok, algo will always > followers.

for your business, followers must > algo.

/ted | exploring the onchain frontier | surfing @ venice, ca | eating @ gjusta / gjelina

Trouble with TikTok is that TikTok followers translate extremely poorly to followings on other platforms 

Plenty of tiktokers with 1m+ followers and <50k Instagram subs or <10k YouTube subs 

Imo it works well for starting a creator career only on TikTok or if you make it exceptionally big

yes, but TikTok followers mean... very little. 

yes, people have grown wildly successful brands (eg Alix Earle) but mid-range TikTok accounts with 100k followers and they routinely get 5k views on videos, 1.5M follower accounts get 50k.

the platform objectively isn't designed for long-term content relationships.

Call me a tin foil hat, but the low portability of followers suggests to me that a lot of the activity on the platform is just fake 

It is easy and without cost to TikTok to tell a user that their engagement is 5x what it actually is

exactly :) many such anecdotes that suggest this theory