thematically it is intuitive that "information markets" created by verifiable scarcity can help us identify signal within an expanding sea of noise and slop.

a question would be the relationship between virality and signal. 

for example, the "ice cream so good" girl was viral once upon a time, and her livestream coin would reach a super high market cap, but imo not super valuable content or high signal.

this is what i’m struggling with

virality doesn’t equal value. they might not even be all that correlated. why should we reward content creators who crate slop?

“we are monetizing culture” isn’t a satisfying answer imo

it’s not just about virality.

That will certainly be a factor in the short term, and is way more speculative. 

The long term market will likely be more beneficial (and easier to rationalize) to people creating things worth still paying attention to way in the future.

sustained virality/attention might be correlated but that comes with time ofc

prob not true in all cases (the correlation)