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I started building a Narrative R&D system at Native. It's insane.
It ingests all of my call transcripts, client notes, published content, and annotated articles I've read, and then produces a daily report with content ideas, areas to explore, and things I should focus on with clients.
It's really good, largely because I'm not using AI to think for me – I'm using it to organize swaths of information, direct my attention toward the highest leverage ideas, and find connections I might not have noticed.
This is what every founder needs. If you want to build a system and a culture around commanding the narrative, and create gravity around your brand, you need to take Narrative R&D seriously. 1 reply
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