Zora

In celebration of the one-year anniversary of the Zora protocol and the initial release of zorb, we invite you to mint a commemorative NFT for your collection. Minting is open for 20+22 hours on New Years Day and cements your status as an early supporter of Zora.


[zorb.dev](https://zorb.dev/) by [zora.co](https://zora.co).

ZORBS by ZORA

coins mean that anyone on the internet can buy any amount at any time.

Coins can scale to infinite collectors, solving a huge problem with editions

Thread:

This means most people who want to buy a thing are experiencing buying on the secondary. This is not ideal, because NFT secondary markets are clunky and inefficient. You need the holder on the other side to accept an offer (if they want to at all) and do a lot of work to find a price. This limits growth and is a bad user experience.

By moving to coins we have entirely automated the secondary market. Anyone can buy any amount at anytime, and more crucially: the number of people who own can scale infinitely. Editions are limited by the supply of editions. 100 editions, 100 holders. Coins can grow to the scale of the Internet.

This means that the potential for creator (and collector) value capture and distribution is unbounded.

More importantly: this means that we can discover value over the long term. People think that this is a short term driven model, and that’s certainly where the activity is right now. But these markets will be liquid and available for as long as the blockchain exists. So we’ll see the true value be revealed in the long term.

The best content going onchain may not break through the noise today with the mania. But if it’s great and people discover it in the future, the market will be there and will adjust accordingly with an efficient and simple format that we know can go from $0 to anything.

Counterintuitively: coins are a better long term format. Anyone one year, five years or ten years from now will be able to buy any amount. This is a huge deal and a major driver for the change. 

:)

One insight we gained at @zora is that the secondary market is the primary experience. A mint lasts for a moment in time, and then for 99.9999% of the time a token is in the secondary market.

Stay Curious // iixii // Lazer Technologies // Prev: CoinDesk, Roc Nation // based

1. Yeah. And coins are scarce. Only so many people can own 10%. 

2. It’s not infinite supply. 

3. Attribution you get out of the box. Discovery is the open opportunity and probably where the magic is. Platforms have a very simple business model and incentives to show the best and most relevant coins to their users.

Few questions:

Don’t you think most “collectors” value scarcity?

Is value accrual a lot more difficult with essentially infinite supply?

How do you think about discovery and attribution in the future where there’s endless content coins?

I'm here to build global community. Artist, collector, father and husband, leftist, LGBTQ. Twitter @ OurCoOpFuture. pfp by Nilus Dantes. Creator of /solidarity

It’s definitely a real problem faced by our users. 

We’ve seen viral posts on zora not keep up in secondary, which means our user base lost out on that value: which is bad.

Cool you're solving for a problem that's not real while pushing away your actual user base, GL

Curious as to what inspired you to shift to this