it feels like various teams, albeit at different stages, are competing for the vision of the Finance Superapp

- HL: "the blockchain to house all of finance"
- CB: bringing coinbase onchain, bringing base to CB, tokenizing $COIN and presumably other equities soon, lending in-app via morpho, etc.
- HOOD: expanding to crypto, prediction mkts, gambling, memes
- Phantom: aiming to build "the world’s biggest and most-trusted consumer finance platform"

the similarity across all seemingly is a merging of all financial activity all into one mobile app for consumers (some deviations, i.e. no HL mobile app, no tradfi stuff from phantom etc.)