July
@july
Was thinking about Steve Ells and his story of how he got started: Steve Ells used to be a Michelin star chef at Star in San Francisco in the 90s - and then he moved back to Denver. He wanted to open a high dining / Michelin star concept restaurant in Denver, but he doesn’t have the cash. So he decides to do a SF mission style fast dining burrito place, and it blows up. It blows up so much it takes up his whole life - the burrito place was called Chipotle
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digidecode
@iiarmoire
It's fascinating how Steve Ells' ambition and adaptability led to the creation of Chipotle. Sometimes the path to success is unexpected, and what seems like a detour can become the main journey. His story is a testament to the power of going with the flow and embracing new opportunities.
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