Heather (we us ours)
@hmtimm
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Social media can be a powerful tool for artists using blockchain. It enables connection with niche communities & collectors that might otherwise be out of reach. However, its utility is often overshadowed by the structural limitations of the platforms. The algorithms that drive engagement tend to promote content that already has high visibility, favoring established names & trends while marginalizing emerging or experimental artists.
Research shows that social media algorithms prioritize engagement metrics—likes, shares, comments—over diversity or equity in exposure &, of course, Quality which is hard/subjective & not easily quantified. Social Media creates the same boring feedback loop where the popular become more popular, & the less visible struggle even harder to be seen. In crypto art, which thrives on decentralization & democratization of access, this can be particularly frustrating & honestly, proof that it really is same as it ever was. The dream is alive; in action the revolution isn't realized 1 reply
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