higher-market

Part of the transition and relaunch of Higher Market was about aligning on the brand.

One thing I knew I wanted to tackle? The logo.

Logos do more than just sit at the top of a website -- they tell a story. 

Our story is inspired by vintage price stickers -- the kind you’d see in a corner store or market aisle. 

A nod to the past, reimagined for the future.

genuinely curious. working on /higher-market & /palettes | say hello ↑ 🟠

Thank you! A lot of care is going into this update