Founders

The history of Rolex is inextricably linked to the ambitious spirit of its founder, Hans Wilsdorf
In 1905, at the age of 24,He founded a specialist watch distribution company in London
He had a vision of a watch in his mind that was being worn on his wrist.
Hans Wilsdorf was a visionary who foresaw a century of change.

From the outset, Wilsdorf demonstrated a keen understanding of the evolving preferences and lifestyles of consumers, recognizing the potential for wristwatches to become more than just timekeeping devices.