are there any resources/examples on this?

Neynar Frame Studio

we currently don’t have a guide or anything on this but happy to help explain! 

basically you can create a frame on /nfs and then export it to your own personal website instead of just using it from frames.neynar.com

casting in /motherlode growth lead @ ackee

building products /neynar, hacking /farhack, yapping /dylan | dylansteck.com

"turn any webpage into a frame" is kind of what Solana blinks were advertised at, however, it only works if you have the most popular wallet extensions installed, wonder if frames could do something similar with @metamask and co