Today, Twitter manually and wrongfully suspended the account of my company, g8keep.

If this was just a personal account, I really wouldn't care as much. But, g8keep is a pre-seed venture backed company. We have employees. We have salaries and benefits to pay. g8keep is a full time job for everyone on the team.

The unfortunate thing is, Twitter is quite literally one of the main distribution and marketing platforms in our industry. This was the platform that we used to build our business since day 1. I don't like that this is the case, but in the crypto industry, quite literally everyone is on Twitter.

Until now, I didn't really see the negative effects of censorship on social media platforms. That is, until it happened to me and my company. 

Without any notice, and without any non-automated responses, they were able to essentially delete our company's presence from their platform.

This is a pretty eye opening moment for me to start prioritizing this platform.

I started using Farcaster almost exclusively after my first Twitter account was suspended more than a year ago.

Now I maintain a minimal presence there, trying not to do anything that would load to its arbitrary suspension, while focusing on building a more meaningful presence here.

Welcome to the purple app.