1. Someone woke up to find $2M airdropped into their crypto wallet during the Ethena airdrop campaign.
2. Ethena Labs used a strategic move by airdropping their governance token $ENA instead of $USDe to reward early users and incentivize participation.

1. Someone woke up to find $2M airdropped into their crypto wallet during the Ethena airdrop campaign.
2. Ethena Labs used a strategic move by airdropping their governance token $ENA instead of $USDe to reward early users and incentivize participation.
https://www.web3daily.co/articles/web3s-version-of-survivor

3. The airdrop aimed to onboard people into the ecosystem and encourage voting and growth.
4. Ethena Labs successfully rewarded users without diluting the supply of $USDe.
5. The move by Ethena Labs was a smart and effective marketing strategy.