76% of cryptocurrency KOLs on the Twitter platform have promoted Meme coins, which have now returned to zero, and two-thirds of the promoted tokens have completely lost their value. Data shows that among the 377 KOLs surveyed, only 1% of the Meme coins promoted achieved a tenfold increase.
The study found that 80% of the promoted Meme coins plummeted by 70% within a week, 90% lost 80% of their value after a month, and 86% plummeted by more than 90% after three months. KOLs with more than 200,000 fans had the worst promotion effect. Their promotion projects lost an average of 39% after one week, and the loss expanded to 89% after three months. In contrast, small accounts with less than 50,000 fans achieved an average positive return of 141% after three months.