Meta’s Ray-Ban Smart Glasses Surpass 1 Million Sales in 2024

In 2024, Meta achieved a significant milestone by selling over one million Ray-Ban Smart Glasses, developed in partnership with EssilorLuxottica. CEO Mark Zuckerberg expressed satisfaction with this success and set an ambitious target for the next generation, aiming for sales between five to ten million units. He emphasized Meta’s leadership in the smart eyewear market, noting that competitors have yet to emerge. Looking ahead, Meta plans to introduce an AI-integrated Oakley-branded smart glass and a heads-up display model in 2025, with a full-featured AR glass anticipated by 2027.